A follow-up to my pre-Oscars telecast piece, published last week, on what Nielsen data says is a direct correlation between the number of black nominees, and total viewers of the actual broadcast…
Revealed earlier today, ratings for last night’s 87th Academy Awards saw a six-year low, drawing 36.6 million total viewers, according to ABC, the lowest total since 2009, which, coincidentally, also had 36.6 million viewers. This year’s figure is down from last year’s broadcast, which hit a 10-year high with 43.74 million viewers.
"With remarkable consistency, African-American viewers have showed up in large numbers to watch the Oscar broadcast when it featured a strong lineup of…
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