Ever offended someone with your social media?
Know that you can use social media however you want. As you’ll see from friends’ live-journaling, pity parties, political debates, and evangelism, there’s an audience for everyone and everything!
For better or worse, social media gives everyone a megaphone to amplify their voice and opinions. So how do you rise above the noise and use these free tools to your advantage as an actor? Here are some ways to make sure you’re ready to hit “share,” regardless of the consequences.
1. Think of your brand. Branding is much more than choosing a smiling or serious headshot or what colors to wear. Your brand is mostly your reputation. Each time you share something online it makes an impression on a very large audience. Before you hit share, make sure this post is “on brand” for you. Does this post have content/themes you share all the time?
It’s truly OK to cause some discussion and ruffle some feathers—as long as it’s on brand. Think of the differences in activism between Donald Trump and Oprah Winfrey. There’s more than one way to speak your mind!.
2. Think of your dream employer. People get and lose jobs
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