Parent company Viacom has announced that BET will launch a 24-hour channel and multiscreen service in France, starting on November 17th, 2015.
The 24-hour channel will offer "a window into ‘US Black Culture’ inspired by urban culture, music, fashion and society," says the press release.
Debra L. Lee, Chairman and CEO, BET Networks adds: “What a tremendous and exciting launch for BET Networks! We have worked diligently toward this day of bringing BET to France and are excited to deliver our authentic voice that reflects, respects and elevates the diversity of our audiences across the world. We’re thrilled to continue our tradition of working with established and upcoming…
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