In 2008, 24 percent of the world used social media. Today, it’s a whopping 81 percent (and growing). Love it or hate it, social media is here to stay.
If you love it like I do—awesome! You may have already begun to tap the amazing potential it has to open doors for your acting career. If you hope social media is just a fad…it’s not. But don’t worry, you can reap its benefits without it consuming your life and your time. You just need a plan.
Here are four ways you can make social media work for your acting career (even if you hate it).
Start slow. Learn the basics.Many actors dislike social media because they don’t understand how it works. They sign up for a new platform, spend 15 minutes on it, then get angry at themselves for not being more socially savvy. Sound familiar? You can learn to use social media to create the career you want. It doesn’t matter how old you are or how good you are with technology–learning a new social media platform is like learning how to ride a bike. It takes time, practice, and determination. Trust your training wheels before you tackle the big hill. Start slow and learn the basics of each platform before you try posting 20 times a
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