Is Hollywood really Hollywood without some red carpet glamor? There’s always a red carpet event taking place in L.A. and depending on the size of the event, you can expect some press to be in attendance.
It’s easy to get wrapped up in the glitz of a red carpet, with most attendees focusing on capturing their best lighting and angles for social media. But there are some strategies you can incorporate when you get a coveted invite to walk the carpet. Here are some basic things to be conscious of:
1. The event itself.Is this a charity event? Movie premiere? You need to know exactly what you’re attending. For example, a charity event will prioritize an emotional connection to its audience, giving you an opportunity to relate your own experience to what the charity stands for. Think of a relatable, genuine story you can share with the press when asked. Movie premieres will often ask lighter questions, so remember to keep answers quick, to the point, and end with a simple plug for whatever project you may be working on.
2. What you want to promote.Remember that the press present at an event is there for that event. If you try to promote a project that has nothing to do with the event, it
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