It’s no secret that colleges and employers are going to social media more and more when deciding who to accept and who to hire. Use your online presence to your advantage by controlling the image you’re presenting of yourself.
1. Be professional. This doesn’t mean you can’t have a personality, but it does mean you must be smart about what you do and don’t post. This also means having a professional, friendly profile photo, which is the first thing people look at.
2. Review past posts. This could take a while, but it could be the difference between getting into your dream school or not. Go through and take down any racy photos, pictures with drugs or alcohol, or anything overtly offensive. Under your settings in Facebook, for example, you can go to your “activity log” to take a trip down memory lane and get rid of anything you don’t want to remember. You should also review what groups you’re a part of and what pages you like. Whether it’s fair or not, people’s first impressions are strong, and if everything on your profiles paints a picture of a party animal, people may not take you seriously.
3. Double-check your privacy settings. As a rule of thumb, don’t
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