Is it possible that you know how to read a phrase or message before you’ve picked it apart?
This summer, I happened to go to a workshop put on by Andy Roth, a casting director in New York City. During his workshop, he shared a number of ideas and concepts that are rarely heard in voice acting classes. One such idea was about the time it took to properly prepare to give a read.
How Well Do You Need to Study the Copy?When you pick up a script, the natural thing to do is to read over the text from start to finish.
Along the way, you dutifully run the script through multiple filters that help you give the best, most well-informed read that you possibly can. You’re likely thinking of who you are in relation to the audience, where to breathe, when you should fluctuate in pitch, if you should pause for comedic effect, appropriate tone of voice, and so on.
While this is helpful—or at least we think it is—what if in some small way, doing extra studying of the script hinders a read, rather than helps it?
Your Brain: Supercomputer ExtraordinaireWhat if I were to tell you that in less time than it takes to look at a page of copy, your brain has already assessed the copy and determined how it wants to
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