Social media is an effective free tool for helping actors accelerate their careers. However, it can also be confusing and time consuming. My essential social media checklist for actors will help you create social media accounts that more clearly reflect who you are, help grow your fan base, and build lasting industry relationships.
1. Claim your name! Claim your username on all platforms! If someone has your name, add your middle initial, “actor,” or “official” before your name. When a new platform pops up, claim your name even if you’re not sure you’ll use it! Use namecheckr.com to see if your name is available on multiple platforms.
2. Add your headshot! Your profile photo should show what you are most castable as! Don’t use different headshots on different platforms. McDonald’s doesn’t use different logos for different locations. Your logo (headshot) should be the same across platforms.
3. Your photo is your first impression! Headers, cover photos, and channel art should show us the essence of who you are! Use the correct size for each platform. Current sizes (in pixels) are: Twitter header photo (1500 x 500), Facebook cover photo (815 x 315), YouTube
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