Maybe you’ve been thinking about becoming a host or you’re just curious about how things work. Well, I’m here to answer your questions! And the first one I’ll be tackling is something a lot of aspiring hosts ask me: How to prepare when conducting an interview and, more specifically, how to prepare when your guest is on a press tour.
Ah yes, the ol’ whirlwind of press activity: a day of back-to-back media outlets asking questions (often the same ones) to a guest in a confined amount of time (usually 3-5 minutes if you’re lucky). These days can be dry and boring with answers very rehearsed and on brand.
In fact, on the Aug. 9 edition of the “Late Show with Stephen Colbert,” actor Robert Pattinson even brought this to light, confessing to Colbert that he had just done a series of “dreadful” interviews over the phone before sitting down in the guest chair.
The same questions over and over might have been fine in the era of regional interviews, but now, with pretty much everything going online, most people want their videos to be watchable, shareable, clickable…viral.
Unless you already have an audience of millions that follow you online, if you ask the
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