Shaping Strong PR Goals for Your Acting Career

What’s your PR goal as an actor?  
Careful! Your answer to this simple question could be what’s keeping you from grabbing the career attention you deserve. If you’re not sure or if this is something you’ve never thought about before, I want to encourage you to start right now.
We all know that declaring a goal is easy. Anybody can say they want to be a guest on a podcast, get interviewed by their hometown paper, or even land in a story on Backstage.com. But setting a goal, then creating solid action steps to help you achieve it, and then making it happen is where success really lies.
Here are thought-starters to help you shape strong and realistic PR goals.  
1. Consider who will find your news interesting.Not every announcement or role is the right fit for every reporter. It’s important to understand when to target an industry trade publication versus a general entertainment outlet. And pay attention to who covers the type of project you’re involved with; a TV reporter is less likely to cover your short film than a reporter who covers indie projects. 
Now, if you’re thinking to yourself, “No one is going to care about what I’m doing,”

Go to Source

Shaping Strong PR Goals for Your Acting Career

What’s your PR goal as an actor?  
Careful! Your answer to this simple question could be what’s keeping you from grabbing the career attention you deserve. If you’re not sure or if this is something you’ve never thought about before, I want to encourage you to start right now.
We all know that declaring a goal is easy. Anybody can say they want to be a guest on a podcast, get interviewed by their hometown paper, or even land in a story on Backstage.com. But setting a goal, then creating solid action steps to help you achieve it, and then making it happen is where success really lies.
Here are thought-starters to help you shape strong and realistic PR goals.  
1. Consider who will find your news interesting.Not every announcement or role is the right fit for every reporter. It’s important to understand when to target an industry trade publication versus a general entertainment outlet. And pay attention to who covers the type of project you’re involved with; a TV reporter is less likely to cover your short film than a reporter who covers indie projects. 
Now, if you’re thinking to yourself, “No one is going to care about what I’m doing,”

Go to Source